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Best Multichannel Loyalty Strategy by an Agency | 2026

Data underpins all the best loyalty programs, and is the key behind multichannel experiences that really convert. When agencies help brands solve problems and make big moves, they need to be able to trust how loyalty data pulls through to their new initiatives.

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Gold winner

Swanky

Running The Pulse Boutique’s highly strategic program is Swanky.

Thanks to an innovative, ever-changing program that leverages LoyaltyLion’s Venn Apps integration, they’ve become an 8-figure brand since the loyalty program began.

Guiding brands to create profiles to gather member data and preferences, helping tailor comms and offer a personalized experience

They use LoyaltyLion alongside subscription tools to reduce reliance on the standard “subscribe and save” playbook, locking in subscriber loyalty for longer

The LoyaltyLion Dashboard keeps Swanky close to where value is being created and redeemed, so they can anchor strategy in commercial reality.

A huge 45% of The Pulse Boutique’s total revenue is driven by the program, with 7 transactions for loyalty members compared to 1.8 for non-members.

If everyone’s trying to tell a story, how do you stand out? By telling the right story for the right person.
Sean Clanchy

Sean Clanchy

Managing Director, Australia, Swanky

Visualsoft Shopify POS
Highly commended

Visualsoft

Visualsoft’s Shopify POS expertise is second to none, with a full Shopify POS set-up in their offices!

Using the LoyaltyLion x POS integration, Visualsoft can help brands leverage loyalty data in-store, for the highest quality in-store experiences available.

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LoyaltyLion Awards