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Snocks loyalty program shown in a shopper's language

Localize loyalty in 130+ languages

Show your loyalty program in the same language your shoppers use, making it easier for them to join, earn points, and redeem rewards.

Available for Advanced & Plus plans.

Trusted by leading brands

LEGOBig Green EggBÉISHOLYBELLAMIAventonOh PollyAdanolaMontirexVICIVictoria BeckhamEvereveDieselSNOCKSRing Conciergewaterdropself-portraitMcGee & Co.

Why multilingual loyalty drives growth

Reaching shoppers in their own language removes friction, builds trust, and increases conversion, especially when entering new markets.

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Unlock revenue in new regions

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Increase international conversion rates

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Boost engagement and repeat purchases

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Build trust by speaking your customers’ language

Waterdrop loyalty program translated across languages

Introducing advanced multilingual translation

Bring your loyalty program to customers in more than 130 languages, without manual workarounds or third-party tools.

Available for Advanced & Plus plans.

Book a demo
Nude Project loyalty program shown in Spanish

How shoppers see their language

Shoppers automatically see your loyalty program in their preferred language without any manual switching. Language is determined by:

Your SDK configuration

Their browser settings

Their Shopify storefront language

Nanso loyalty program translated at scale

Translate at scale

Create consistent, brand-aligned translations across all loyalty touchpoints while saving your team time.

Loyalty program shown in multiple base languages

Core language support for every plan

All plans support one base language, which is fully editable, including non-Roman scripts, so you can tailor the wording to your brand.

We offer eight pre-translated base languages so you can get started quickly:

Dutch
Danish
English
French
German
Italian
Spanish
Swedish

Why language matters for conversion

70%
higher conversion rates when content is localized
76%
of shoppers prefer to buy in their native language
40%
won’t buy from English-only ecommerce experiences

Source: Emplicit – How Language Impacts Ecommerce Conversion Rates

FAQs: How languages work in LoyaltyLion

Multilingual translation is available for brands on the Advanced and Plus plans. All plans can use one base language. You can choose one of our eight pre-translated languages (Dutch, Danish, English, French, German, Italian, Spanish and Swedish) or customize your core language.

You can translate the majority of your loyalty program, including the loyalty page, widgets, customer account components, points and rewards messaging, referral content, and on-site prompts. Note: Custom HTML blocks and custom content fields (such as tier benefit descriptions) cannot be translated yet and will appear in your default language.

Yes, any language available through Shopify’s translation system is supported. Custom HTML blocks and custom content (such as tier benefit descriptions) are not translatable yet and will appear in your default language.

You can add translations manually, import them via CSV, or use AI to generate translations based on your default language. You can also provide tone-of-voice instructions so the translated text matches your brand style.

LoyaltyLion aligns with your Shopify multilingual setup, so loyalty content appears in the same language and on the same URLs your shoppers already see. This feature does not add technical SEO elements like hreflang or metadata.

Yes. Export all text strings to a CSV, update them externally, and import them back at any time. You can also make smaller edits directly inside LoyaltyLion.

No. LoyaltyLion’s multilingual feature should be used to translate your loyalty content. If you use Weglot for your storefront SEO, LoyaltyLion will follow the language structure you’ve already set up — but Weglot isn’t required for translating your loyalty program.

Ready to offer your loyalty program in every language your customers use?

Expand global reach, improve conversions, and maintain brand voice

Book a demo