Mailchimp loyalty program software integration

Why MailChimp and LoyaltyLion?

Mailchimp is an always-on marketing platform for small businesses, making innovative, beautiful products that empower those businesses to find more customers. Using MailChimp and LoyaltyLion together, merchants can seamlessly incorporate loyalty information into ecommerce emails to encourage next purchase and retention.

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increase in loyalty program members returning to make a second purchase

68%

increase in customer spend by loyalty program members

17%

increase in AOV

Increase repeat purchases with reward available emails

Inform customers when they have enough points for a reward and encourage them to return to your store and repeat purchase. These emails see 10x more returns than generic emails because they are personalized to the individual.

Engage with customers via monthly loyalty summary emails

Monthly updates inform your users of their points balance, reward availability, account information and can even provide a referral link to be shared with potential customers. These emails give the opportunity to promote your business consistently and provide timely information on promotions and updates relating to your store.

Increase customer acquisition with referral prompt emails

Loyalty program members have a unique referral link to share with their friends and family. New customers are taken directly to your store and shown the refer a friend reward encouraging them to register. Referral prompt emails remind your existing customers to refer friends to gain points.