LoyaltyLion for fashion brands

Loyalty speaks louder than discounts

Stop relying on bargain-hunters and start building genuine connections with your customers

Fashion brands discount their products 40% more than any other ecommerce industry.

At LoyaltyLion, we make it easy for you to launch loyalty programs your customers will actually use and love, so you can finally get out of the price-cut spiral (for good).

One platform, countless reasons for customers to return

The clothing industry is highly competitive. Your customers need more than just a stylish outfit to stay committed to your brand. They need a complete customer experience that’s convenient, memorable, and personalized based on their unique preferences.

quick guide

How to win more customers back to your fashion brand

Tried-and-tested strategies that fashion brands use to increase customer lifetime value.

Looking to build stronger relationships with your customers and increase repeat sales? You’re not alone! With 59% of consumers purchasing fashion online at least once a month and 21% doing so weekly, the potential for return customers is massive.

In this quick guide, we’ll walk you through tried-and-tested strategies that fashion brands use to increase customer lifetime value.

Download guide

With LoyaltyLion, you can offer your customers value in many ways

Exclusive perks

Birthday rewards, early access to new collections, and personalized styling sessions — that’s the power of our loyalty program. It’s about more than just discounts; it’s about an elevated, personalized shopping experience tailored just for your customer.

Loyalty tiers

From secret launches, to free birthday gifts, and free shipping with no minimum purchase — it’s never been easier to level up your loyalty game. By pampering your ride-or-die customers, you nurture a lasting connection that goes far beyond a simple transaction.

Seamless loyalty at checkout

Today, online shoppers expect uninterrupted convenience, and that’s what our In-Cart Rewards feature offers. Discounts are applied automatically prior to checkout, adding an extra layer of excitement to every purchase!

The LoyaltyLove programme has been a great success for Never Fully Dressed. We have since grown our active members by 2.4x and frequently see comments from customers about how much they enjoy accruing (and spending!) their points.

Sukh Takhar, Ecommerce Manager

Never Fully Dressed

Cater to devoted customers, not deal-hunters

With LoyaltyLion, your customers will become your advocates, spreading the word and attracting new audiences, further amplifying your brand’s reach and revenue.

Remember — excessive discounting is a race to the bottom. It eats away at profit margins and causes shoppers to question the true value of your products.

Don’t get caught in this damaging cycle. Elevate your brand with a loyalty platform that ensures your customers increase your profit margins rather than reducing them.

About customer types

Are you ready to raise your ROI (the easy way)?

Brands using LoyaltyLion find that redeeming loyalty program members are 6X MORE LIKELY to make a second purchase than non-members.

The sooner you pair our platform with your Shopify store, the sooner you can maximize revenue and scale your business.

Calculate your potential ROI

Track your progress with the LoyaltyLion dashboard

You can track your progress with LoyaltyLion

Never wonder what’s working and what isn’t. Our intuitive dashboard will clearly display all key loyalty metrics, telling you:

Which rewards are being redeemed most frequently

How many of your loyal customers have levelled up to a new tier

The average order value of each person in your database

Where potential customers tend to drop off in your buying cycle

Which communication channels have the highest engagement rates

Show me how it works

More than 10,000 ecommerce brands already trust LoyaltyLion

We work directly with every customer, assisting them through the setup process and identifying the best strategies to increase retention.

Our existing customers have experienced the positive impact that comes from this hands-on approach, and from integrating their loyalty programs at every stage of their customer journeys.

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